Maison Francis Kurkdjian Paris Baccarat Rouge 540 is a highly acclaimed and luxurious unisex fragrance that has become an iconic scent in the world of perfumery. Created by the master perfumer Francis Kurkdjian, this fragrance is a true masterpiece, known for its exceptional craftsmanship and unique blend of notes. It draws its name, "Baccarat Rouge," from the world-famous French crystal house, Baccarat, known for its exquisite crystal creations. The number 540 represents the temperature required to achieve the signature red hue of Baccarat crystal.