Valentino is an Italian fashion business, which was started by Valentino Garavani. He set up his own fashion house, which eventually gained a lot of success.
His passion for style and fashion made him enter the market for perfume as well. In the 1970s, he finally started his own fragrance line. His expertise in fashion also seeped into his perfume business. It was his knowledge about everyone's personal style that led him to develop scents which also had their own sense of style. He did not stick to a handful of ingredients only but experimented and ensured that new fragrances were produced. This is why his fragrance line is so broad. It does not impose upon anyone a certain trend or style but allows people to discover what pleases them and makes them feel their best.